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6/21/08

Unique Chic of Paris - Personality and Style

european fashion, french designer fashionWe have written about personality an style on multiple occasions featuring amazing designs around the world. Today we are introducing a new talent, a designer who follows not popular trends but uniqueness of one woman at a time. Look for a one-on-one interview with Chavernet Paris in Designers' Lounge:

chavernetSeptember 2007, 2 friends made two observations: the mass market is killing the uniqueness of Couture and quality is decreasing more and more.

Something had to be done, Chavernet Paris was born.

Chavernet Paris dress up the modern and elegant woman, manufactures the dresses in Paris, handmade, accompanied with a label containing the workshop exit date and the number of the dress.

The atelier where the dresses are imagined and designed became a real laboratory devoted to create unique dresses for unique people.

individuality: one dress equals one woman
Constantly reinterpreting the actual and past influences into a modern and chic trend, Chavernet Paris go against standardization by not working with collections but by living the fashion in an instant, a desire, a humor, various every day and appropriate for each.

At Chavernet there are no collections, no fashion shows, no advertising, no wild marketing, no standardizations. It is just you, unique woman, going to the Atelier where the motto is.... One dress = one woman.

When I first read this introduction, I really loved the concept of approaching a woman's personal style and creating a unique piece of clothing for Her. Hmmm... I saw this approach in the work of one very famous French couturier who has become a legend of fashion. Can you guess who?...


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2 Comments:

Anonymous Excuse My Trench said...

This concept is just awesome. I posted about it last week. This is a real revolution.

6/30/2008  
Blogger blogger jalanan said...

Nice handbags and the colors looks pretty with bright outfit..
Can some one give me one..I loves handbags ..lol

cheers,
checkout latest handbags

9/03/2008  

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